Reporting into General Manager – Construction Industries, the Retail Business Manager will join our Construction Sales team on a Full-Time basis at our Perth Branch. This role involves leading a high-performing team of Account Managers, Internal Sales Representatives and lead qualification teams, driving capital and aftermarket retail sales across Western Australia.

This strategic leadership role is responsible for developing and executing the WA Retail Sales and Support Strategy, managing annual budgets, and strengthening customer relationships to deliver exceptional outcomes.

You’ll collaborate closely with internal stakeholders and Caterpillar to build strong partnerships and implement processes that support our vision of being Easy to Buy and Easy to Own.

Roster: Monday – Friday, 8.5 hours/day (including meal break)

What You’ll Do:

• Lead by example, consistently demonstrating WesTrac’s values
• Deliver budgeted sales targets across your assigned customer base
• Manage campaigns, customer coverage, and market share growth
• Build strong relationships with Caterpillar to support sales outcomes
• Foster a high-performance team culture focused on accountability and success
• Provide clear direction and leadership to meet team and customer goals
• Drive retail transformation aligned with WesTrac’s 5-year strategy
• Develop customer segment plans that support our Easy to Buy, Easy to Own vision
• Represent WesTrac across key industry bodies to promote CI and brand presence
• Oversee account management performance and act as a key escalation point
• Manage the full sales process from opportunity to delivery

Skills & Experience:

• Tertiary qualifications in Commerce, Business, Marketing, technically related discipline or a retail management role within large and complex organisations
• Proven leadership ability to embed the Values and Behaviours of our business
• Advanced leadership/people management experience with the ability to inspire, influence and motivate teams across multiple functions not directly within the reporting line
• Excellent relationship building skills with the ability to build and maintain successful working relationships
• Proven marketing ability, understanding how to create compelling offers, effective sales funnel management and sales velocity through organisation.
• Demonstrated ability to lead and coach sales teams to high performance.
• Excellent communication skills (written, verbal and interpersonal), including consultation, negotiation, and facilitation skills to effectively liaise with both internal and external stakeholders

Our Benefits inclusive of but not limited to:

• Financial Benefits – Paid Parental Leave & Secondary Carers Leave, Salary Sacrificing, Novated Leasing, Income Protection Insurance & More than 600 retail discounts such as Coles, Petbarn, Virgin, HOYTS & Crown.
• Health & Wellness – Discounts with BUPA, Fitness Passport to access multiple gyms across Australia & EAP access to support you and your immediate family. 
• Culture & Career – Personal and Team Recognition (Made for More Awards), Internal Career Progression, Training & Upskilling through our award-winning WesTrac Institute.  
• Recommend & Spend – Opportunity to receive a referral bonus up to $5000 for applicable roles.
• Additional Perks – Emergency Services Leave, Defence Force Reserves Leave & Employee Share Purchase Plan opportunity.  

Our Company & Commitment

With over 4,500 employees, WesTrac is one of the world's largest authorised Cat® equipment dealers, offering a wide range of mining and construction equipment and management solutions.

At WesTrac, we reflect diverse communities, celebrate our people's diversity, and create a culture where employees feel safe to be their authentic selves. We encourage applications from First Nations people, LGBTQIA+ individuals, and those from culturally diverse backgrounds. WORK180 endorsed employer for our commitment to diversity, inclusion, and equality.

Reference Number: 4793