Reporting to the Marketing Supervisor, the Marketing Specialist will be based in our South Guildford office on a full-time, fixed-term contract (6–12 months).

The role is responsible for developing, implementing, and managing marketing solutions that positively impact revenue, including driving adoption of our eCommerce platform, Parts.Cat.Com, and other aftermarket services. 

Roster:  Monday – Friday, 8.5 hours per day (including meal break)

Type: 6-12 month fixed-term contract 

Location: South Guildford  

What you’ll do: 

• Drive revenue growth through strategic marketing solutions 

• Increase eCommerce adoption, including Parts.Cat.Com 

• Develop & execute multi-channel campaigns and lead generation strategies 

• Coordinate and execute events that engage with customers and build brand awareness 

• Align marketing efforts with business goals using market analysis 

• Optimise marketing programs with agencies to ensure strong ROMI 

• Collaborate with internal teams to develop compelling customer-focused content 

• Nurture customer relationships through the full lifecycle—from prospect to loyal customer 

Skills and Experience:  

• Qualification in Marketing or Communications 

• Proficient in Adobe Creative Suite (InDesign and Photoshop) with strong creative skills 

• Excellent interpersonal, verbal, and written communication skills with keen attention to detail 

• Intermediate proficiency in computer literacy, including the full MS Office Suite (PowerPoint and Teams) 

• Ability to work effectively both independently and as part of a team 

• Strong organisational and planning abilities, capable of managing workload and prioritising tasks efficiently 

Our Benefits inclusive of but not limited to: 

• Financial Benefits – Paid Parental Leave & Secondary Carers Leave, Salary Sacrificing, Novated Leasing, Income Protection Insurance & More than 600 retail discounts such as Coles, Petbarn, Virgin, HOYTS & Crown. 

• Health & Wellness – Discounts with BUPA, Fitness Passport to access multiple gyms across Australia & EAP access to support you and your immediate family.  

• Culture & Career – Personal and Team Recognition (Made for More Awards), Internal Career Progression, Training & Upskilling through our award-winning WesTrac Institute.   

• Additional Perks – Emergency Services Leave, Defence Force Reserves Leave & Employee Share Purchase Plan opportunity 

Our Company & Commitment 

With over 4,500 employees, WesTrac is one of the world's largest authorised Cat® equipment dealers, offering a wide range of mining and construction equipment and management solutions. 

At WesTrac, we reflect diverse communities, celebrate our people's diversity, and create a culture where employees feel safe to be their authentic selves. We encourage applications from First Nations people, LGBTQIA+ individuals, and those from culturally diverse backgrounds. WORK180 endorsed employer for our commitment to diversity, inclusion, and equality. 

Reference Number: 3826